Kiss Cam and the Limits of Privacy

Giorgos P. Kountouris analyzes the 'Kiss Cam' and the privacy issues it raises.

The 'Kiss Cam,' which randomly projects couples on large screens, has become an established entertaining interlude. However, publicly displaying individuals without consent raises serious questions about the limits of privacy.

According to European regulations, a person's image constitutes personal data. Public display, especially when accompanied by pressure to express feelings, requires clear consent.

The EU Charter of Fundamental Rights protects private and family life and the protection of personal data. The 'Kiss Cam' may violate these rights, turning innocent intention into a violation of privacy.

Legal culture limits the use of cameras to the public interest and the safety of citizens. Abusive use of the 'Kiss Cam' can lead from a romantic kiss to a 'last embrace' and turn the 'Kiss Cam' into a 'Kill Cam'.