Alter Ego Media Announces Collaboration with egta

Alter Ego Media has announced its new collaboration with egta, the leading European organization representing commercial television and radio platforms.

egta provides its members with a dynamic network for exchanging best practices and educational programs regarding the commercial exploitation of multi-platform content. Recently, egta organized the Senior Executives Academy 2025, focusing on the commercial exploitation of television advertising inventory.

Alter Ego Media's participation in egta enhances the Group's extroversion and ensures an active presence in decision-making centers for the future of commercial television in Europe.

Alter Ego Media is a major Media Group in Greece, with more than 1,000 employees and significant content production. Its portfolio includes the MEGA television station, the news outlets TO VIMA, TA NEA, and OIKONOMIKOS TACHYDROMOS, as well as the IN.GR online portal and other websites.